b o u U s
Educate. Connect. Promote.
r M s i o
The Sool Company is dedicated to preserving and promoting Korean traditional alcohol (sool) on the global stage. As the world’s leading English-language resource for sool, we are committed to:
Educate
through brewing
We empower enthusiasts and professionals with hands-on knowledge about the rich heritage and craftsmanship of Korean sool.
Connect
through tasting
We create authentic sool experiences that bridge cultures, connecting curious minds with the flavors of Korea, both locally and internationally.
Promote
through sharing & pairing
We foster the growth of sool culture worldwide by sharing our expertise and demonstrating sool's versatility in pairing with global cuisines.
Through our passion, expertise, and commitment to excellence, we aim to elevate Korean sool to its rightful place among the world’s great fermented traditions. From our education space in Seoul to our international consulting services, equipment supply, and import/export operations, every aspect of our work is driven by the desire to brew knowledge, taste tradition, share culture, and pair sool with global appreciation.
Join us in revolutionizing the world of traditional Korean alcohol, one brew, taste, share, and pair at a time.
Crafting Tradition, Brewing the Future
D c d o S o l I n n o v a t i o n a n d E d u c a t i o n
2012
Where It All Began
Founded the sool exploration community ‘Makgeolli Mamas & Papas Korea – MMPK’
MMPK met monthly to trial new bars, taste new makgeolli and connect with like-minded people.
2014 - 2016
Mastering the Craft
Our founder, Julia Mellor, completed comprehensive education in Korean traditional alcohol and graduated from the Korean Traditional Liquor Institute, the Korean Traditional Homebrewing Institute, Makgeolli School and Susubori Academy
2017
Embracing our Identity
As the first company to adopt the word ‘Sool’ as the classification of Korean traditional alcohols, we rebranded as ‘The Sool Company’. We made the leap from community to business, focusing on education and promotional events.
2018
Recognition and Excellence
Won the award for Excellence in Agriculture, Food & Beverage at the Australian Chamber of Commerce Business Awards
Received the Award for Excellence in Service from International Travel & Hospitality Awards
Presented Korean Alcohol Masterclass at The Good Food & Wine Show, Sydney, Australia
2020
Adapting to a Changing World
We launched the first comprehensive online brewing course for international homebrewers. Adapted our commercial brewing consulting services to be fully online, helping clients in the US, UK, Singapore and Australia to achieve their makgeolli goals.
2022
Expanding Horizons
We established our own makgeolli brewery and education center in Seoul, providing services for tourists and local residents. We began exports of commercial brewing equipment to our clients, and launched our trade agency ‘The Sool Trader’.
Our founder moved to the Netherlands to establish our European operations, creating markets and facilitating imports of craft Korean alcohol.
Meet our team
d c t d x p e t s B r i n g i n g K o r e a n S o o l t o t h e W o r l d
Julia Mellor
Sool Specialist & Founder
Bona Kim
Managing Partner
Valentin Janiaut
Managing Partner
PRESS MENTIONS
e n O n
locations
w T i n U s
- Hyehwa Station (Line 4)
- Myeongryun 3-ga, Seongdae entrance
- 229, Changgyeonggung-ro, Jongno-gu, Seoul (Myeongryun 4-ga)
- info@thesoolcompany.com